Know Your Twitter Followers

03 November 2011 - posted in Online Marketing, Social Media by Nicky Smith

A new web site has been launched that allows Twittter users to discover what type of characters their followers are.

This new system, launched by Schmap, is big news for social media savvy brands or businesses as it allows them to cater to the customer rather than assume the interests of their target market.

The web site is live and currently open to any Twitter user, in both a free and paid for version – depending on the level of depth of analysis a person or company requires on their followers.

Know Your Followers uses a mixture of biographical, location and analysing the users content data from Twitter feeds, to build up an idea of the type of person they are.

“As individuals, we’re naturally curious to discover who follows our tweets. This new service goes much deeper – to the commercial imperative of brands and corporations, ad buyers, the media, political campaigners, event promoters and local merchants to understand their audiences on this increasingly significant social medium,” explains Paul Hallett, Schmap’s chief executive.

Is your Twitter account driving traffic, turning readers into sales or leads?

At Folk we answers all of these questions and craft a social media service proven to produce results, drive traffic, sales and revenue for our clients whilst retaining the trust and attention of their audience.

Call us on 01202 289000 or email hello@wearefolk.com