E.Tautz A/W 2013

With the world's focus on London Menswear Fashion week we felt it was only right to send two of our most stylish folk along to check it out. In their most dapper attire, Tom and Oli mingled with the a-list of the fashion world at the E. Tautz show. Here's what they thought: Autumn / Winter 2013

LONDON COLLECTION : Mens

From the 2 E.Tautz shows that I've attended, I enjoy puzzling out where inspiration came from for the collections as much as the clothes themselves. Patrick Grant has an extremely diligent approach to researching and finding things that shouldn't inspire, then pulling it together to make something quite extraordinary.

For AW13 his inspiration is the "dourness" of Scottish Highlands, presumably from his searches to find that perfect cloth. The introduction reads "The Scottish Isles are riddled with sentimentality good and bad, blessed with but hamstrung by tradition, filled with ugliness and wonder, deeply fissured". There's reference to naff gift shop tea trays and teenagers with trackie bottoms tucked into socks, it's beginning to sound like he's fixed on the observations of Alex Turner through his iPod.

The collection focused mainly drab greys, reflective of the Scottish winter oceans, offset with striking, bold oranges of long forgotten rusted old farm machinery.

The E.Tautz style we've come to appreciate of slim, jacked up trousers and sharply cut jackets were present, but gave way to the headline acts of oversized trousers and overcoats large enough to camp out in. Loose is the new slim-fit and if you're brave enough, (and come next winter, I think we might be) tuck your trousers into your socks for a fresh take on plus fours or, what East 17's Brian Harvey introduced in 94. But this is what's so great about E. Tautz designs - they push you, but not so far that you wouldn't ever consider it.

Lots of tartan and checked tweeds stood out, but belying the typical E. Tautz sense of humour we're familiar with, was still that attention to detail and quality. Combine that with an unwavering commitment to using only UK suppliers and it makes Patrick's a menswear label that's ever original and never short of surprises.

With 2013 in full swing, Tom and Oli thought it was time to clean up their act. Channelling all things Americana the duo pair stars and stripes with denim and casual knitwear for a transatlantic look they dub ‘Bruce Springclean and Musty Sprin…

With 2013 in full swing, Tom and Oli thought it was time to clean up their act. Channelling all things Americana the duo pair stars and stripes with denim and casual knitwear for a transatlantic look they dub ‘Bruce Springclean and Musty Springfield’.

We thought their new years resolution might be to appear on the Fash Off less frequently but this look is undoubtedly a sign of things to come.

Ah well, maybe they’re just born to pun…


Tom

Bodywarmer: Wrangler

Top: Nike

Trousers: Sky Jeans

Shoes: Vans

Scarf: Stolen Christmas present.

Henry: Folk’s own


Oli

Snowboard band: Superdry

Blue denim shirt: Flying Horse Jeans*

Orange Jeans: Zara

Socks: Thomas Pink

Mop: Folk’s own

Purple patent shoes : Ted Baker

2012 has been the year of the Fash Off, from florescent jackets to Canadian tuxedos there have been so many looks to choose from.
Oli may take the prize for most frequent attendance in the Fash Off look book but the winning look this year comes from…

2012 has been the year of the Fash Off, from florescent jackets to Canadian tuxedos there have been so many looks to choose from.

Oli may take the prize for most frequent attendance in the Fash Off look book but the winning look this year comes from a little bit of dark horse competition.

Pete’s festive knits combined with quiz show sequins are perfectly accessorized with golden specs that make him look ready to step into Christmas.

Congratulations Pete-It’s truly a look Elton John would be proud of. 

Festive Knit Sales Jump

Traditionally the kind of gift you receive from your grandmother as a mortified teenager, the Christmas jumper has always been somewhat of a fashion faux pas. Yet winter 2012 has undoubtedly been the season of the bad jumper. This festive fun fuelled by celebrities and the public alike has quickly become so celebrated they become they even had a day in their honour earlier in 2012.

But what does it mean for retail?  10,000 were sold in two weeks alone at Asda, at their peak  New Look were selling one Christmas jumper every minute - what it demonstrates is that retail is sometimes your next sale comes from somewhere you never expected.

Similarly the controversial yet humble onesie is experiencing record sales, looking to be one of the most gifted items this Christmas- who would have ever thought that wearing what is effectively a giant baby grow would ever be trend worthy?

Being reactive to trends is key in retail to reaping the financial rewards when an opportunity arises. That and remembering that eventually everything comes back into style...well almost everything.