For over a decade Folk have lead the movement of brand storytelling with eCommerce design & build for Fashion & luxury lifestyle brands.

Moving with the times we recognise that brands need to create effective influencer strategies to activate their eCommerce channel faster and with better ROI than older methods of search and paid digital advertising.

Your website or online store is where people view and experience your brand story the loudest, especially for the Luxury Fashion & Lifestyle sector. But your tribe are far more likely to engage in your eCommerce channel when people they admire are advocating your brand. That's why, at Folk, two things drive our approach to every project:

  • World-class design and on-site user experience with clear reasons to join the brand community.

  • 90 Day content campaign strategies that are being activated by influencers with the sole purpose to drive engagement to the brand community and increase sales to the eCommerce channel.

Strategy

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Our designers and storytellers use your tribe's experiences to create something both aesthetic and functional. From who you are to why you use it, everything matters.  

 

  • Understand your tribe with clever research
  • Define your tribe, and how to inspire them
  • Create, craft, and test stories designed to engage
  • Roadmap: intensive workshops to turn strategy into solutions.
  • Project Illumination: shine a light on what your project needs

COMMERCE

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We've been masters of Magento for over 8 years and now we are one of the first UK Shopify Plus Partners. Magento, Shopify, WordPress, Craft - we're happily platform agnostic. Our aim is to find the best platform and technology for you, every time. 

 

  • Platform Agnostic

  • Certified specialists in Magento and Magento 2

  • One of the first UK Shopify Plus Partners

  • Industry-leading ops consultants

  • Over a decade's eCommerce experience

  • Fast-loading, slick, and super-efficient sites

  • Future-proof, agile digital solutions

  • Responsive approach to design and development

  • Make complex systems work seamlessly together

  • Perfect balance between creative and technology

  • Rapid prototyping

  • Quality assurance

Content

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Content is everywhere - the challenge is to create content that evokes a response, that means something and that is relevant to it's channel. Only by understanding people can we create content that works.

 

  • Unify your vision with an internal content plan
  • Copywriting, wordsmithing and editing
  • Merchandising and content population 
  • Film, photography, and animation
  • Persuasive, varied, and results-driven email marketing
  • Social media marketing strategy and execution

It's best to chat further about what the context of your project is so that we can tailor our skills to your needs, please do get in touch.